Making the Right Choice: Goodwin Investment Advisory vs Fisher Investments

Find out why Goodwin Investment Advisory outperforms Fisher Investments in client satisfaction and ratings.

Seeking a Trustworthy Financial Advisor with Proven Client Satisfaction?

Are you tired of feeling like just another account number at Fisher Investments? Experience the difference with Goodwin Investment Advisory. Our client-centered approach means you’ll always feel valued and listened to, ensuring your financial journey aligns with your life goals.

Fisher Investments vs Goodwin Investment Advisory

 

Criteria

Goodwin Investment Advisory

Fisher Investments

Local/Global Presence

Predominantly local with clients in 15 states

Global

Ratings & Reviews

As of 9/11/2024

Google 178 all 5-star reviews

Yelp 8 all 5-star reviews

Trustpilot no reviews

Google 2.5 stars out of 6 reviews

Yelp 1.8-star out of 132 reviews

Trustpilot 2.4-stars out of 54 reviews

Annual Advisory Fee Structure

Lower fees

First $500,000: 1.5% annually

Next $2,5 million: 1.00% annually

Next $2 million: 0.75% annually

Amounts over $5 million: 0.5% annually

Higher fees

$500,000: 1.5 % annually

First $1 million: 1.25% annually

Next $4 million: 1.125% annually

Amounts over $5 million: 1.00% annually

Number of Clients as of 2024

~675

~150,000

Advisor Interaction

Meets with CFP® Professional

Assigned “investment counselor”

Committees and Partnerships

Investment Committee, Client Advisory Board,

Advanced Planning Committee,

Fidelity Institutional Wealth Advisor

Investment Policy Committee

Pressure to Hire

Known for low-pressure sales

Known for high-pressure sales

Number of Advisors

6

1,574

Year Founded

2004

1979

The information in the table is based on publicly available data as of 9/11/2024.

Investment Advisory Services are offered through Goodwin Investment Advisory, LLC, a Registered Investment Advisor. The information provided is for information purposes only and is not intended to be investment advice. Data sources include Fisher Investments website, Google, Trust Pilot and Yelp.

Goodwin Investment Advisory Team, Woodstock, Georgia

Experience the Difference with Goodwin Investment Advisory

Envision a world where your financial future is secure, and your investment portfolio is professionally managed. Goodwin Investment Advisory aims to bring this vision to life, offering expert guidance and a client-centered approach that sets us apart.

“I feel valued and prioritized as a client with Goodwin Investment Advisory.”

“Feedback from current client in March 2024”

Secure Your Financial Future with Goodwin Investment Advisory

At Goodwin Investment Advisory, we offer personalized wealth management services that cater to your distinct financial goals. Our expert advisors, reasonable fees, and client-focused approach set us apart, providing a unique investment experience.

Hourly-Financial-Advisor-Woodstock-GA-couple-2024

Goodwin Investment Advisory

At Goodwin Investment Advisory, we offer personalized financial planning and wealth management services. Our expert team of advisors is committed to understanding your financial goals and crafting a unique plan tailored to your needs. With reasonable fees and a client-centered approach, we aim to deliver superior service and results to our clients.

Fisher Investments

While Fisher Investments offers a global scale of operations, their publicly available information indicates higher fees, and their customer reviews mention that impersonal service and high-pressure sales tactics often leave clients feeling unsatisfied. In contrast, Goodwin Investment Advisory’s local, personalized approach, lower fees, and expert team of advisors deliver a superior investment experience.

Team photo 1

Meet Goodwin Investment Advisory: Your Guide to a Secure Financial Future

Goodwin Investment Advisory is not just a wealth management firm; we are your partner in achieving financial success. Our experienced advisors make us the ideal choice for your investment needs.

how to hire us

Get on a call

STEP 1

schedule your intro call

A GIA consultant will listen to your story and answer any questions you have during this free 15-minute intro call.

Meet with an advisor

STEP 2

meet with a CFP® Professional

Together with your CFP® professional, we will assess your financial situation, discuss your goals, and share how we could craft a tailored investment strategy that aligns with your aspirations and risk tolerance.

Join our client family

STEP 3

achieve financial clarity

Join our firm for unparalleled customer service, get your personalized strategy, and access to all of our services. Enjoy the peace of mind and security that comes from having clarity about your financial future.

discover why our clients trust Goodwin Investment Advisory

5 star google rating badge

* latest 10 reviews as of 5/2026

Looking forward to doing business

Tara was incredibly professional and knowledgeable during our introductory meeting. She answered all our questions and we were very impressed with the range of assistance that Goodwin Investment offers. Looking forward to doing business.

David Rensel

non-client

We are thankful for his expert guidance

My family unanimously recommends Ray Brown as our financial and investment professional. Ray is very thorough, understandable, and accessible. We are thankful for his expert guidance.

Hal Matthews

client

Would definitely recommend

Solid organization with experienced staff. Wonderful onboarding process! Family friendly, and comprehensive in their product offerings. Would definitely recommend to others looking for full financial planning beyond portfolio investment mgmt (tax and retirement planning, estate planning, SSN options, Roth, etc).

Andy Goddard

client

Friendly, professional, and knowledgeable

Friendly, professional, and knowledgeable.

Kimsey Hamrick

client

I really look forward to the opportunity to work with Goodwin

I spoke with Ms. Bruce this morning for my initial introduction. She was great, easy to speak with, empathetic to my situations. Thanks to her I really look forward to the opportunity to work with Goodwin. ,👍

Jeffrey Hilburg

non-client

Your guidance has made a meaningful difference

I have had a fantastic experience working with Ray Brown and this wealth management firm. Ray has been an exceptional financial advisor, helping me develop a solid plan for my retirement in the coming years.

He is always courteous, knowledgeable, and incredibly responsive. Whenever I send him an email, he typically replies within a day and takes the time to answer all of my questions thoroughly.

Since I began working with Ray a year ago, I have been very pleased with my investment results. I highly recommend his services to anyone looking for a trusted financial advisor. Thank you, Ray, for your outstanding support and dedication. Your guidance has made a meaningful difference.

Gary Mahoski

client

Highly recommend!!

Joe and the team at Goodwin are the BEST! We have trusted them for over 10 years now. Highly recommend!!

Jennifer Knighton

client

Justin is a fantastic financial planner

Justin is a fantastic financial planner and we have the utmost trust in his ability to help us implement our retirement plan.

Steve Seibert

client

With each visit I am more informed, and more comfortable

Joe Beckford has been my financial advisor for sometime now and with each visit I am more informed, and more comfortable. Now that I am retired. Joe and I will be spending a little more time with each other so he can continue to help me through this next chapter.
Thank you, Joe.

Kim Leahy

client

I have to express how happy I am with Goodwin Investment Advisory

It is my first time using an investment company. I was very nervous and intimidated. I also do not usually write reviews but I have to express how happy I am with Goodwin Investment Advisory. I have had such a positive experience.

Herman was my first initial contact at GIA and he was very professional and easy to talk to. Herman advised me I would be assigned to Ray Brown as my financial advisor. Ray is wonderful. He is not intimidating and always makes me feel comfortable to ask any questions. He is so knowledgeable and positive. I am so thankful my sister recommended GIA to me. Thank you to the team at Goodwin Investment Advisory.

suzan hassel

client

Goodwin Investment Advisory, LLC is an SEC Registered Investment Adviser. SEC registration does not imply a certain level of skill or training. GIA did not provide any cash or non-cash compensation in return for these reviews, testimonials, and endorsements by existing clients and other individuals. We are also unaware of any material conflicts of interest on the part of the person(s) giving the testimonial or endorsement resulting from the person’s relationship with Goodwin Investment Advisory, which could result in an incentive to recommend the adviser. Some existing clients may be extended family members of employees or business partners; they have not been paid or otherwise compensated for the testimonial. Opinions and comments given by GIA clients or other individuals may not represent any other person’s experience with the firm.

Step into a Stress-Free Financial Journey

Let Goodwin Investment Advisory be your guide on the path to financial freedom. Get in touch now and secure your financial future.

  • Enjoy personalized financial planning services

  • Benefit from lower fees for high-value services

  • CERTIFIED FINANCIAL PLANNER™ Professionals

  • Be part of a community with superior satisfaction ratings

  • Navigate your financial journey with our expert advisors

Don’t Let Financial Worries Hold You Back

We understand that entrusting your financial future to a wealth management firm can be daunting. High fees, impersonal service, and high-pressure sales tactics may have left you feeling disillusioned. But at Goodwin Investment Advisory, we do things differently. Our lower fees compared to Fisher Investments, personalized service, and low-pressure approach set us apart. Let’s conquer your financial goals together.

Ready to overcome your financial fears?

GIA-no-fears