Making the Right Choice: Goodwin Investment Advisory vs Fisher Investments

Find out why Goodwin Investment Advisory outperforms Fisher Investments in client satisfaction and ratings.

Seeking a Trustworthy Financial Advisor with Proven Client Satisfaction?

Are you tired of feeling like just another account number at Fisher Investments? Experience the difference with Goodwin Investment Advisory. Our client-centered approach means you’ll always feel valued and listened to, ensuring your financial journey aligns with your life goals.

Fisher Investments vs Goodwin Investment Advisory

Criteria

Goodwin Investment Advisory

Fisher Investments

Local/Global Presence

Predominantly local with clients in 15 states

Global

Ratings & Reviews

As of 9/11/2024

Google 178 all 5-star reviews

Yelp 8 all 5-star reviews

Trustpilot no reviews

Google 2.5 stars out of 6 reviews

Yelp 1.8-star out of 132 reviews

Trustpilot 2.4-stars out of 54 reviews

Annual Advisory Fee Structure

Lower fees

Starts at 1.42% and continues to decrease with investment amount.

(The effective rate falls below 1% above $1.6 Million in assets under management)

Higher fees

Starts at 1.5% and decreases with investment amount to a minimum fee of 1%

Number of Clients as of 2024

~675

~150,000

Advisor Interaction

Meets with CFP® Professional

Assigned “investment counselor”

Committees and Partnerships

Investment Committee, Client Advisory Board,

Advanced Planning Committee,

Fidelity Institutional Wealth Advisor

Investment Policy Committee

Pressure to Hire

Known for low-pressure sales

Known for high-pressure sales

Number of Advisors

6

1,574

Year Founded

2004

1979

The information in the table is based on publicly available data as of 9/11/2024.

Investment Advisory Services are offered through Goodwin Investment Advisory, LLC, a Registered Investment Advisor. The information provided is for information purposes only and is not intended to be investment advice. Data sources include Fisher Investments website, Google, Trust Pilot and Yelp.

Goodwin Investment Advisory Team, Woodstock, Georgia

Experience the Difference with Goodwin Investment Advisory

Envision a world where your financial future is secure, and your investment portfolio is professionally managed. Goodwin Investment Advisory aims to bring this vision to life, offering expert guidance and a client-centered approach that sets us apart.

“I feel valued and prioritized as a client with Goodwin Investment Advisory.”

“Feedback from current client in March 2024”

Secure Your Financial Future with Goodwin Investment Advisory

At Goodwin Investment Advisory, we offer personalized wealth management services that cater to your distinct financial goals. Our expert advisors, reasonable fees, and client-focused approach set us apart, providing a unique investment experience.

Hourly-Financial-Advisor-Woodstock-GA-couple-2024

Goodwin Investment Advisory

At Goodwin Investment Advisory, we offer personalized financial planning and wealth management services. Our expert team of advisors is committed to understanding your financial goals and crafting a unique plan tailored to your needs. With reasonable fees and a client-centered approach, we aim to deliver superior service and results to our clients.

Fisher Investments

While Fisher Investments offers a global scale of operations, their publicly available information indicates higher fees, and their customer reviews mention that impersonal service and high-pressure sales tactics often leave clients feeling unsatisfied. In contrast, Goodwin Investment Advisory’s local, personalized approach, lower fees, and expert team of advisors deliver a superior investment experience.

Goodwin Investment Advisory Team 2024 in Woodstock, GA - Homepage Hero

Meet Goodwin Investment Advisory: Your Guide to a Secure Financial Future

Goodwin Investment Advisory is not just a wealth management firm; we are your partner in achieving financial success. Our experienced advisors make us the ideal choice for your investment needs.

how to hire us?

Get on a call

STEP 1

schedule an intro call

Our consultant will listen to your story and answer any questions you have during this free 15-minute intro call.

Meet with an advisor

STEP 2

meet with an advisor

One of our advisors will discuss managing your investments and your financial goals in a free consultation.

Join our client family

STEP 3

join our client family

Join our firm for unparalleled customer service. Get your personalized strategy and access to all of our services.

discover why our clients trust Goodwin Investment Advisory

5 star google rating badge

* latest 10 reviews as of 04.2025

They seem very knowledgeable but also willing to listen to our needs and wants.

Had our first meeting with Joe Beckford and will definitely consider working with them in the future. They seem very knowledgeable but also willing to listen to our needs and wants. Thanks Joe!!

Dirley Souza

client

We couldn’t be more pleased with our decision.

My wife and I entrusted Goodwin Investments with managing our retirement accounts, and we couldn’t be more pleased with our decision. From the start, everyone we’ve interacted with has been incredibly friendly and a pleasure to work with. We’ve had the privilege of working with Joe Beckford, our exceptional Wealth Advisor. Joe is not only highly skilled but also very personable and easy to talk to. His ability to listen carefully to our needs, desires, and concerns made all the difference. Joe took the time to fully understand our financial situation and crafted a comprehensive plan that aligns perfectly with our retirement goals. His expertise in simplifying complex financial matters and creating a clear, actionable plan has given us peace of mind. We are truly grateful for Joe’s guidance and the thoughtful approach he took in helping us secure our financial future. We couldn’t be happier with the service we’ve received from both Joe and the entire team at Goodwin Investments!

Andrew Tillotson

client

I am extremely grateful to be part of Goodwin Investment Advisory!

Prior to retiring, I started looking into the benefits of having a financial advisor. After researching several options, talking to Fidelity and meeting some of the advisors in person, I had no doubt who my choice was. Goodwin Investment Advisory was by far the best choice. They care for their clients personally and I felt very comfortable trusting them with my investments. They are awesome with communication, sending informative emails and texting and/or returning phone calls and messages. Most importantly, I feel that the staff are not only very competent, but they have high standards, integrity and are trustworthy, caring people! I am extremely grateful to be part of Goodwin Investment Advisory!

Darla Lowe

client

I am highly considering using this firm.

The initial consultation was excellent. They provided a clear and detailed overview of their offerings, making it easy to understand what to expect. I am highly considering using this firm.

Mike S.

non-client

GIA (Goodwin Investment Advisory) is awesome.

GIA (Goodwin Investment Advisory) is awesome. They are the whole reason we can see the light at the end of the tunnel….aka retirement. Best decision we ever made.

Sally Pyle

client

We love working with Joe and the Goodwin Investment Advisory Group.

We love working with Joe and the Goodwin Investment Advisory Group. Joe is genuinely
interested in our life goals and he’s been designing our retirement plan the past several
years to help get us there. Great group of people.

Becky Lindsey Biel

client

Thank you Tim and Joe!

Just a quick note to say that I very much enjoyed The PIG podcast discussing The Legacy Will. Very informative, and it really got me thinking on some issues that need “deep thought.” Thank you Tim and Joe!

John Ginn

client

Highly recommend!

Ray Brown has been tremendously helpful in explaining and modeling various retirement scenarios. His explanations and the visualization tools in use at Goodwin Investments take a lot of the complexity out of the task of long range planning. Highly recommend!

Chad Griffith

client

They were very thorough and professional

We met with Ray and Coby to discuss our current financial situation and some of the questions we had. We wanted to create a clear plan and we had some questions linked to our current property. Ray and Coby answered every question that we had and we left feeling incredibly clear on what our plan was. They were very thorough and professional and explained in great detail each subject we talked through to make sure we fully understood each aspect. If you are unsure of some things from a financial perspective or just want another opinion to validate your current plan I would wholeheartedly recommend this place.

Sean Fox Golf

non-client

I can’t say enough great things about Goodwin!

I can’t say enough great things about Goodwin! We give a big special thanks to Justin, he’s so amazing, so thorough, and so knowledgeable. It’s always a challenging topic to talk about fi nances, but every time that we have met with him, he has made it a comfortable and smooth conversation- going above and beyond to answer our questions. I genuinely believe that we are in a better fi nancial situation because of his guidance!

Reagan O'Connor

client

Goodwin Investment Advisory, LLC is an SEC Registered Investment Adviser. SEC registration does not imply a certain level of skill or training. GIA did not provide any cash or non-cash compensation in return for these reviews, testimonials, and endorsements by existing clients and other individuals. We are also unaware of any material conflicts of interest on the part of the person(s) giving the testimonial or endorsement resulting from the person’s relationship with Goodwin Investment Advisory, which could result in an incentive to recommend the adviser. Some existing clients may be extended members of employees’ families; they have not been paid to provide a testimonial. Opinions and comments given by GIA clients or other individuals may not represent any other person’s experience with the firm.

Step into a Stress-Free Financial Journey

Let Goodwin Investment Advisory be your guide on the path to financial freedom. Get in touch now and secure your financial future.

  • Enjoy personalized financial planning services

  • Benefit from lower fees for high-value services

  • CERTIFIED FINANCIAL PLANNER™ Professionals

  • Be part of a community with superior satisfaction ratings

  • Navigate your financial journey with our expert advisors

Don’t Let Financial Worries Hold You Back

We understand that entrusting your financial future to a wealth management firm can be daunting. High fees, impersonal service, and high-pressure sales tactics may have left you feeling disillusioned. But at Goodwin Investment Advisory, we do things differently. Our lower fees compared to Fisher Investments, personalized service, and low-pressure approach set us apart. Let’s conquer your financial goals together.

Ready to overcome your financial fears?

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